02.45.2006 - Sonic Extends Roxio Market Leadership in 2005
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Sonic Solutions® (NASDAQ: SNIC), the leader in digital media software, today reaffirmed the success of its strategic acquisition of Roxio®, announcing significant retail growth for the software division in 2005. According to NPD Group figures, which track retail sell-through in North America, the market share for Roxio-branded applications grew by almost 10%, both in terms of both units and revenue, to 36% and 49% respectively*. Easy Media Creator 8, which combines powerful technologies from Sonic and Roxio, was the choice for holiday shoppers this season outpacing its nearest competitor by a margin of 2-to-1 in December alone.
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